Operational Management - Essay

“Consistency remains the single most important factor in brand delivery. Like all successful organisations, hotels must ensure everyone in the value chain delivers the brand promise. Employees particularly need to understand their pivotal role”

Source: Kyriakidis A Rach L (2006) Hospitality 2010: A five year wake up call An in depth report into driving shareholder value in the hospitality sector Deloitte, New York University p.7

This essay is looking at the brand delivery factors and how can operation management influence them and manage it in to the point when consistency is guaranteed. As we are now in a global market where so many companies are operating in many different countries this part of the management is very important for everyday operations as well as in long term.


Definition of operation management from www.wikipedia.org is following:

‘Operations management is an area of business that is concerned with the production of goods and services, and involves the responsibility of ensuring that business operations are efficient and effective. It is also the management of resources, the distribution of goods and services to customers, and the analysis of queue systems.’